Level 2 Customer Service Practitioner Apprenticeship
Customer service is not a department, it's everyone's job.
Duration:
12 months (not including end point assessment) Blended delivery method of online and face to face tuition. One face to face session per month and one online session per month
Start Date:
Any time
Cost:
Government funded or by the employer levy
  • 86% of employers said that apprenticeships helped them to develop skills relevant to their organisation
  • 92% of employers believe that apprenticeships lead to a more motivated and satisfied workforce
  • 80% of employers who have invested in apprentices have seen significant employee retention. 
What will I do on this Apprenticeship?

You will combine on-the-job learning with your employer where you are expected to complete at least half a day off-the-job learning to meet the 20% off-the-job training requirement. You will attend our training centre in Malton one day a month for face-to-face delivery. You will also undertake one online session a month with your trainer. 

You will also be visited in the workplace by a trainer to complete a tripartite review with you and your employer to check progress and set targets. 

Level 2 Customer Service Practitioner Apprenticeship

The Level 2 Customer Service Practitioner Apprenticeship Standard is designed to be the “first-line face” of the organization. This apprenticeship focuses on mastering the fundamentals of high-quality interaction, developing excellent communication skills, and ensuring that every customer has a positive, seamless experience from the very first point of contact.

Typically the main purpose of a customer service practitioner is to deliver high quality products and services to the customers of their organisation. Your core responsibility will be to provide a high quality service to customers. Typical duties may include: dealing with orders, payments, offering advice, guidance and support, meet-and greet, sales, fixing problems, after care and service recovery or gaining insight through measuring customer satisfaction. You may be the first point of contact and work in any sector or organisation type. Specific responsibilities may vary, but the skills, knowledge and behaviours needed will be the same whatever the role.

Duties
  • Identifies and segments internal and external customers to provide a personalized service that meets diverse needs and priorities.
  • Builds rapport and trust through effective questioning and active listening, utilizing professional verbal and written communication.
  • Manages customer expectations by providing clear explanations and mutually beneficial options to ensure a positive engagement.
  • Maintains up-to-date knowledge of products and services to ensure accurate delivery and a “right first time” experience.
  • Upholds organizational values and brand promise through professional presentation and a culture of personal pride and accountability.
  • Monitors and applies internal policies, relevant legislation, and regulatory requirements to ensure service compliance and data protection.
  • Utilizes systems and technology efficiently to meet customer needs and achieve established performance targets and goals.
  • Handles customer conflict with patience and empathy, providing effective sign-posting and communication during service recovery.
  • Takes ownership of the customer journey, from initial contact through to fulfilment, ensuring all promises are delivered.
  • Collaborates with the team to share best practices and learning, supporting an efficient and high-quality service environment.
  • Prioritizes personal workload and activities to meet deadlines and contribute to overall organizational outcomes.
  • Proactively develops self by seeking feedback and setting personal goals to continuously improve service skills and knowledge.
Portfolio of Evidence – Skills, Knowledge and Behaviours (Workplace)

You will collate a portfolio of jobs you have done in the workplace. These jobs will show the knowledge, skills and behaviours you have developed throughout the Apprenticeship. This portfolio will be specific to your apprentice’s role.

End-Point Assessment

This is the final assessment you do to ensure you are competent to be certificated in your role. 

This will be carried out by an independent End-Point Assessment Organisation. 

The End-Point Assessment includes a knowledge test, and a competency-based interview and professional discussion supported by your portfolio of evidence.

Once you pass your End-Point Assessment you will be awarded with your Apprenticeship certificate.

Where might this Apprenticeship take me?

Studying customer service provides a versatile foundation that can take you into almost any industry, from professional services and retail to hospitality and corporate head offices.

Because every business relies on customer satisfaction to thrive, your career path is exceptionally flexible.

On completion, you may choose to register as Associate Members with the Chartered Management Institute or the Institute of Leadership and Management, to support your professional career development and progression.

Alternatively, they may choose to further your educational studies by moving on to the Level 3 Customer Service Specialist Apprenticeship.

Ready to start your journey in customer service?
Entry Requirements

Candidates must have ideally achieved grades 4/C or above in 2 GCSEs. ideally in English & Maths.

If the learner has not achieved a GCSE Grade C/4 or equivalent in English and/or Maths, you will be supported to complete Functional Skills as part of your apprenticeship.

The learner must be employed in a relevant role for a minimum of 30 hours per week.

Our Team

Learn more about the team that will be training and supporting you

Our Training Centre

Learn more about the team that will be training and supporting you

Apprenticeship Funding
Learner Support
Getting Started with an Apprenticeship
How much does it cost?

The cost of the apprenticeship is funded by the Government and your employer. There are no training costs paid directly by the apprentice. 

As you are earning a wage, your employer may expect you to pay for your travel to Derwent Training for your training day. This may be via car, bus or train but every employer is different. It is your responsibility to get to and from the training centre for your off-the-job training. 

Apprenticeship Wage

What you earn as an apprentice will depend on your age, the apprenticeship standard and the location of the employer.

If you are 16-18, or 19 or over and in the first year of your apprenticeship then you are be entitled to the National Apprenticeship Minimum Wage. Many employers do pay more than this but as you are their employee it is their decision. You must be paid for:

  • your normal working hours
  • training that is part of your apprenticeship (at least 20% of your normal working hours)
  • study towards English and Maths qualifications, if they are part of your apprenticeship. 

You are entitled to at least 20 days of paid annual leave plus bank holidays. You can find information on the National Minimum Wage here.